Introduction
Astittva ("Company," "we," "us," or "our") operates the Astittva website and mobile application (collectively, the "Service"). This Privacy Policy explains how we collect, use, disclose, and otherwise handle your information when you use our Service.
Your privacy is critically important to us. We are committed to being transparent about our data practices and giving you control over your personal information. Please read this Privacy Policy carefully. If you do not agree with our policies and practices, please do not use our Service.
1. Information We Collect
A. Information You Provide Directly
- Account Registration: Name, email address, phone number, date of birth, birth time, birth location
- Birth Chart Information: Complete astrological birth details needed for personalized readings
- Communication Data: Messages, voice recordings, and chat history from AI consultations
- Payment Information: Payment method details (processed securely through third-party providers)
- Profile Information: Preferences, language selection, dietary/lifestyle information relevant to astrology
- Support Communications: Correspondence with our customer support team
B. Information Collected Automatically
- Device Information: Device type, operating system, unique device identifiers, mobile network information
- Usage Data: Features accessed, pages visited, time spent, clicks, searches, and interactions with content
- Location Data: Approximate location based on IP address (we do not collect precise GPS without consent)
- Cookies & Tracking: Cookies, web beacons, and similar tracking technologies for analytics and personalization
- AI Interaction Data: Records of your conversations with Astittva AI for improvement and personalization
C. Information from Third Parties
- Social Media: If you link your social media accounts, we receive basic profile information
- Payment Providers: Transaction data from Razorpay, Stripe, or other payment processors
- Analytics Services: Aggregated usage data from Vercel Analytics and Google Analytics
- Email Service: Delivery and open tracking from EmailJS
2. How We Use Your Information
We use collected information for:
- Service Delivery: Generating accurate birth charts, providing AI-powered astrological guidance
- Personalization: Tailoring recommendations based on your astrological profile and preferences
- Communication: Sending service updates, confirmations, and important notifications
- Marketing: Newsletters, promotional offers (only if you opt-in). You can unsubscribe anytime
- AI Training & Improvement: Anonymized data to enhance AI accuracy and emotional intelligence (opt-out available)
- Analytics: Understanding user behavior to improve our Service
- Legal Compliance: Meeting regulatory requirements, fraud prevention, and account security
- Customer Support: Resolving issues and improving customer experience
- Product Development: Creating new features and services based on user needs
3. How We Share Your Information
We do NOT sell your personal data. We may share information with:
Service Providers:
Supabase (database), EmailJS (email), Razorpay/Stripe (payments), Vercel (hosting)
Legal Requirements:
We may disclose information if required by law, regulation, or government request
Business Transfers:
If Astittva is acquired, merged, or undergoes restructuring, your data may be transferred as part of that transaction
With Your Consent:
We share data only with explicit permission for specific purposes
4. Data Security
We implement comprehensive security measures to protect your information:
- Encryption: All data in transit uses SSL/TLS encryption
- Database Security: Supabase provides enterprise-grade security with automatic backups
- Access Control: Limited access to personal data restricted to authorized personnel
- Authentication: Secure password requirements and optional two-factor authentication
- Regular Audits: Periodic security assessments and vulnerability testing
- Sensitive Data: Birth time, payment info, and health data stored separately with enhanced protection
While we maintain strong security, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security.
5. Your Rights & Choices
You have the following rights:
🔍 Right to Access
Request a copy of all personal data we hold about you
✏️ Right to Correction
Update or correct inaccurate information in your account
🗑️ Right to Deletion
Request deletion of your account and associated data (subject to legal obligations)
✋ Right to Opt-Out
Unsubscribe from marketing communications, disable tracking, opt-out of AI training
📋 Right to Data Portability
Request your data in a machine-readable format for transfer to other services
To exercise these rights, contact us at privacy@astittva.com. We will respond within 30 days.
6. GDPR & International Data Protection
For European Users (GDPR): We comply with the General Data Protection Regulation. Your data is processed lawfully based on consent or legitimate interest. You have additional rights including the right to object to processing.
For Indian Users (DPDP Act, 2023): We comply with the Digital Personal Data Protection Act. Your sensitive personal data (birth time, health information) receives enhanced protection. You have rights to access, correct, and delete your information.
7. Cookies & Tracking Technologies
We use cookies for:
- Essential: Site functionality, authentication, security
- Analytics: Understanding how you use our Service
- Personalization: Remembering your preferences and language selection
- Marketing: Tracking campaign performance
You can control cookies through browser settings. Disabling essential cookies may limit Service functionality.
8. Children's Privacy
Astittva is intended for users aged 18 and above. We do not knowingly collect personal data from children under 13. If we discover a child has provided information, we will delete it promptly. For users 13-18, parental consent may be required depending on applicable laws.
9. Third-Party Links & Services
Our Service may contain links to third-party websites and applications. We are not responsible for their privacy practices. Please review their privacy policies before sharing information. Social media integrations are governed by their respective privacy policies.
10. Data Retention
We retain your information for as long as your account is active or as needed to provide Services. Retention periods vary:
- Account Data: Retained until account deletion or 5 years of inactivity
- Chat History: Stored for 2 years; longer periods available in premium tier
- Payment Records: Retained for 7 years for tax compliance
- Analytics Data: Aggregated data retained indefinitely; individual data deleted after 13 months
- Deleted Data: Securely destroyed from all systems; may remain in backups for 30 days
11. Contact Us
For privacy concerns, data requests, or to exercise your rights, contact:
Astittva Privacy Team
📧 Email: astittva.official@gmail.com
📱 Phone: +91 7738449200
🌐 Website: www.astittva.com
Response time: Within 30 days
12. Updates to This Privacy Policy
We may update this Privacy Policy periodically. We will notify you of significant changes via email or prominent notice on our Service. Continued use of Astittva after changes constitutes your acceptance of the updated policy.
This Privacy Policy is compliant with GDPR, CCPA, Indian DPDP Act, and other applicable data protection regulations. Last Updated: December 26, 2025